- Written by Katie Adams
- April 27, 2017
Floral designers from across the world will find ‘Xceptional’ inspiration and ‘Xciting’ events in “The City of Flowers” at the American Institute of Floral Designers (AIFD) National Symposium “X” taking place in Seattle, Wash., July 1–5, 2017.
“X” is a five-day event that will feature 11 high-level stage presentations from the most talented international and USA designers in the industry. Themes of the main stage programs will include permanent botanicals, armatures, color and texture trends in weddings, and Christmas, to name a few. Symposium also includes a welcome reception, two celebratory dinner events, education sessions, hands-on classes, and a Partners’ Expo. Events will take place in the Washington State Convention Center and the Sheraton Seattle Hotel.
“’One Word Just Doesn’t Describe It’ is more than just a tag line. The Symposium Xperience is different for everyone. Each one of us has different Xpectations going to Symposium. It is more than just a gathering of floral professionals; it’s an Xchange of ideas, a rejuvenation of our creative soul, an opportunity to connect with like-minded professionals. We hope that everyone has an Xciting, Xceptional Xperience,” exclaimed 2017 Symposium Coordinator Cindy Anderson AIFD, CFD, PFCI.
The hands-on classes will be taught by four of AIFD’s brightest instructors – Ron Mulray AIFD, CFD teaching “Rock, Paper, Scissors, Flowers,” Francoise Weeks teaching “Botanical Jewelry with Fresh Flowers and Textures,” Cathy Hillen-Rulloda AIFD, CFD, PFCI teaching “Xceptional Social Media Management for Florists,” and Doug Bates AIFD, CFD teaching “Xacting in Detail – Floral Jewelry from Decorative Wire”
In addition to the elaborate design programs and decor, the AIFD Symposium is a time when aspiring designers, endeavoring to achieve AIFD’s Certified Floral Designer (CFD®) designation and ultimately an invitation to become an accredited member of AIFD, will participate in the AIFD Professional Floral Design Evaluation (PFDE). The PFDE will take place on June 29th.
AIFD highly recommends the Premium Registration as it is the greatest value. This includes all programs, seminars (except for those indicated otherwise such as the Hands-On workshops), and two dinner functions. However, there are other options designed to fit everyone’s budget and time restrictions. A General Registration includes all 7/2 to 7/5 general sessions, the opening reception and Partners’ Expo. Attendees may opt for a Single Day Registration and view only the programs and activities of the day(s) of their choice.
Helping to make the Symposium spectacular are a team of AIFD Elite Partners who contribute significant products and financial support. These include Diamond Elite Partners Accent Décor and Smithers-Oasis; Platinum Elite Partners FTD and Teleflora; Gold Elite Partners Bloomnet, Design Master color tool, inc., Green Point & Hawaiian Tropical Flower Council, Denver Wholesale Florist, Florists’ Review, Syndicate Sales, Washington Floral, and The Queen’s Flowers; Silver Elite Partners Connie Duglin Specialty Linen Rental, Japan Flowers and Plants Export Association, The Sun Valley Group, Unlimited Containers (UCI), The Elite Flower, RosaPrima, and; Bronze Elite Partners AIFD South Central Chapter, Ocean View, Winward, CalFlowers, and Gold Eagle USA.
Full details are available online at aifd.org Registration to attend the Symposium is open to all floral designers and early registration is encouraged.